The Hotel Fuerte Miramar, which was completely refurbished in 2015, has reopened its doors as Amare Marbella Beach Hotel, the first Grupo El Fuerte adults only establishment.
Amàre Marbella Beach Hotel (former Fuerte Miramar) has been included in the ranking of the world’s trendiest hotels drawn up each summer by Conde Nast Traveler, one of the best known international tourism magazines. The ‘Hot List 2015’, published in edition 86 July-August of this guide, puts the Marbella establishment in 14th place out of the 26 selected hotels. This recognition coincides with the evening opening hours of the hotel’s beach enclosure, Amàre Beach, which from Friday the 3rd of July will open every night all week, from 8 pm until midnight.
Conde Nast Traveler notes that Fuerte Miramar is a Costa del Sol classic, “reinvented as a hotel recommended for adults following a full refurbishment”; a place aimed at couples and travellers over 30 who “appreciate good cuisine, cocktails and a tranquil swimming pool”.
“Everything has been modernised, from façades to aromas” continues the magazine’s report, which places Amàre Club squarely “in the centre of this change” in philosophy. This space is made up of three areas – Amàre Lounge, Amàre Beach and Amàre Pool, featuring a swimming pool, beach restaurant, Bali beds and a lounge and music area, as well as a rooftop bar with unique panoramic views over the Mediterranean Sea.
It is precisely now that the Marbella hotel, which re-opened its doors on the 27th of April following 5 months of refurbishments, is launching its summer nights at Amàre Beach, where guests and visitors alike can enjoy a gourmet gastronomic experience – Mediterranean style avant-garde dishes with exotic Asian fusion twists -, and music on the sea shore.
This beachfront enclosure forms part of Amàre Club, along with Amàre Lounge and Amàre Pool. This new concept of unique spaces makes it difficult to tell where the hotel ends and the beach begins, introducing the beach in a style aimed at transmitting new experiences and emotions. The club offers a range of high-end services designed for relaxation, pleasure and fun in a cosy and contemporary environment. The attention to detail in its decoration was rated highly by Conde Nast Traveler for its inclusion on this list of trendy hotels.
According to the magazine, the aim of this ranking is to take readers around the world with a summary of new openings and novel features in hotels, and to present “the places that any modern traveller should visit; the destinations par excellence that should be on every wish list” this year.
The magazine praises Fuerte Miramar for “conserving the charm that makes it an emblematic feature of Marbella, while adding contemporary and more attractive features”, highlighting its location “a stone’s throw from the village and beside the sea”. The article winds up by recommending the “Traveler’s choice”: massages on the beach at the new Germaine de Capuccini Spa.